Inspiring Employee Action

Hammerson is committed to supporting employees in serving their local community through volunteering, and in taking action to become more sustainable.

Since 2013, Hammerson has provided at least 3 days of paid volunteering to all employees. We aim to deliver innovative volunteering programmes that will positively benefit local communities whilst providing benefits to both employees and the business.

We have been running Community Day, where all employees are encouraged to volunteer in their local communities on the same day, for over 6 years.

In addition to Community Day, our volunteering policy entitles staff to 15 hours, equivalent to two paid working days, that can be used throughout the year for other volunteering based activities. 

Inspiring and Rewarding Action

Take up of volunteering is good, with 34% of the volunteer days available taken.  However, in 2015 we were looking to increase this. We teamed up with Coriander Cows to utilise the The Butterfly Bank engagement platform.   The platform enables us to promote, track and reward both volunteering opportunities and sustainable behaviours. 

We are able to track and report on all activities taken which has the additional benefit to Hammerson of being able to measure success accurately. This insight also means we are able to recognise and reward staff for their involvement and give feedback to our charity partners and employees about cumulative impact and favoured opportunities.

We are now into our third Butterfly Banking Challenge, and employees have banked almost 40,000 actions over the duration of the partnership. 

Other Engagement Activities

We create regular employee engagement activities to inspire and reward sustainable behaviour. For example...

Feel Good Friday

We want to ensure that the true breadth of sustainability is understood, so in November we laid on Feel Good Friday. 

The day of health and wellbeing activities gave us a chance to do something nice for our employees, with massages, fitness classes and alternative therapies to try. It also enabled us to use the day to introduce what is happening within Positive Places, to help improve the health and wellbeing of the communities in which our centres are located.

The day also included The Little Positive - as we brought our woodland pledge activity, developed for Nationwide Building Society, into the office. We asked employees to make one simple pledge, taking an action that would help protect our woodlands. For every pledge Nationwide planted a tree right here in the UK, growing the seven hectares of woodland already planted as a result of customer pledges during The Big Positive Weekend 2014.